Live Streaming & Digital

Sometimes a livestreamed match could pick up audio content that is not appropriate for a public audience. 

Some examples of what is not permitted include:

• private conversations on the boundary, for example, a parent speaking with a club official regarding a concern they have
• inappropriate language (e.g. excessive profanity, explicit or offensive themes, sledging)
• copyrighted music playing in the background at the venue.

Where possible and appropriate, remove the audio element of the content and retain the visuals.

Clubs are responsible for ensuring they have the consent of all participants in a match before livestreaming. This includes the opposition team and the umpires. For participants under the age of 18, the parent or guardian must provide consent. 

The Consent and Release form can be found here. 

Playlists created in Lilypad and shared online with the intent to shame, abuse, humiliate or insult individuals, teams or other clubs are not allowed. 

Poor performances in a match are not necessarily considered humiliating, but any commentary, memes, text or audio used to accompany specific playlists as well as other relevant circumstances (e.g. repeated posting of the same content or using slow motion for dramatic effect) may be considered.

Some examples of what is not permitted include:

• Sharing a clip of an opposition player’s bowling action on social media with the quote “How useless is this player, give up the game!”
• Sharing a clip involving an umpire’s LBW decision with the intent to insult and abuse the umpire.

Content that involves graphic content, violence or could bring the game into disrepute. Sometimes events happen during a match that are not within the Spirit of Cricket or the rules of the game. Separately, accidents or injuries may occur in a match and the footage may be particularly graphic or confronting. 

Some examples of what is not permitted include:

• fights involving participants
• excessive arguing or remonstrating or any disrespect shown to umpires, other participants or spectators
• severe injury or medical emergency suffered by a participant during a match. For example, if someone was struck by the ball or seriously injured, the livestream should be turned off so viewers are not able to see the medical team treating the player or the ambulance being called etc. to respect the participant.

• Ensure that your club has permission from the match venue to livestream.
• Ensure that your club obtains written consent from everyone who will feature on the livestream including players, coaches, team support staff, and match officials.
• Take extra care to ensure that the parents/guardians of under 18 participants understand the details about the livestream and have provided their informed consent. Your State or Territory can provide you with template consent forms and example registration terms and conditions.
• Ensure that players, coaches, team support staff, and match officials have undertaken anti-corruption education.
• Place signage or clear markers at the entries to the venue and around recording equipment to ensure everyone in the surrounding area is aware that live video and audio is being recorded. Your State or Territory Association can provide you with template signage.

• Limit live stream to low-risk jurisdictions where possible.
• Have comments disabled on any streaming platform or otherwise moderate comments live to address gambling-related or offensive content.
• Report suspicious activity or approaches: 1300 FAIR GAME or POLICE.
• Avoid capturing music or branding that may be subject to copyright.

• Disable the stream to ensure no further broadcast is provided after the match is complete.
• Review the streaming platforms and remove any inappropriate comments.
• Report suspicious activity or approaches.